Official partnership between the tile industry and Habitat for Humanity International

 
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I think this partnership will help us educate our affiliates across the country to the importance of building a house that is usable by the families and which, by its very nature, will be easy to clean and the families will be able to keep clean at a very minimal expense.
-- Millard Fuller, Founder and President, Habitat for Humanity International

Habitat for Humanity of Benton County
(Arkansas, August 2004)

Laticrete provided thinset and SpectraLock grout for a total of 1,000 square feet of tiled floorspace in the Penn home in Decatur, Arkansas, in Benton County. Technical Sales Representative Bobby Mitchell spent two days working onsite with the Penn family and other industry and community volunteers, including nearly 50 representatives of Wal-Mart’s corporate office, teaching them to set tile and use Laticrete products.

The affiliate and volunteers used leftover materials to tile an additional Habitat home one month later in Decatur, located directly across the street from the Penn home.

From Bobby Mitchell, Technical Sales Representative for Laticrete:

“I remember the homeowners coming in and meeting them and their grandson. It’s just knowing that you’re doing something that’s helping out tremendously, helping this man who has done so much to help others in his life. Habitat did really well to have everything set up and that made a great impression. It amazed me how well the volunteers picked up the installation process. They are some smart people – very eager and enthusiastic to help.”

 
Laticrete's Bobby Mitchell, right, works with Wal-Mart volunteers as they install backerboard and spread thinset in the Penn home.   Palette of SpectraLock grout outside HFH warehouse in Bentonville, Arkansas.
     
 
Wal-Mart volunteers spread Laticrete thinset and prepare the bathroom floor for tiling in the Penn home  

Wal-Mart volunteers clean the Penn living room floor after grouting it with Laticrete's SpectraLock grout.

     
   
Finished living room in Penn house.